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HOW TO BUILD A WEBSITE WITHOUT SPENDING MONEY

how to build a website without spending moneyHow to build a website without spending money? Seriously, if you are building an online business, you have to have a website of your own. Forget about the stories where people make a fortune using Adwords and direct linking affiliate promotions. The truth is that you must have a website of some kind in order to really make money online.

This is what you will receive in the gifts serie, among others.

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You can allways start with free webpages or with a lens on Squidoo, but you would increase extremely your business with your own website. Without your own website you will not be able to realise the following steps:

To build a list.

To put yourself in an expert light.

To promote and to sell your own products.

To promote and to sell affiliate products.

To deliver your own products.

Even if you are focusing to build your business on one network marketing company or on eBay, having your own website will provides advantage over your competitors.

How to build a website without spending money? The old adage, "You get what you pay for" is very true when it comes to web hosting.

There are many free web hosting services, like GeoCities, which allow you to build a website without paying for web hosting. But the free services make their money by advertising their stuff on your website. In exchange for providing you with space , you must agree to let the company to advertise on your site without paying you. Not to mention the quality of their site templates.

The biggest problem you will have when you will try to transfer your website to some other host later. When your business is growing, you will realise that the space and the services provided by a free web host are not proper for you, but you will have complications attempting to transfer your website.

How to build a website without spending money?

It is not so complicate to design a website, only the first time is a little bit difficult. You may build the site by yourself, however you may hire someone else to do it for you. Building the site by yourself is going to be a cost effective solution, but if you don't trust your artistic qualities, hiring a professional is allawys an option.

No matter which route you take, there are a few tips that you need to consider if you want to make sure that your website looks exactly as you want it to.

You will have some problems when you will do it for the first time, especially if you are not familiar with the HTML script code. If you will follow my advice and you will open your web hosting account to one the two web hosting companies recommended by me, all of them have at your disposition web site builders very simple to use and tutorials which explain you step by step how to do it.

The Page Mason system from Lunarpages offers you ready made templates, you just have to upload your content, and you publish your site directly, without passing through the process of ftp upload. I had no experience when I signed up with Lunarpages, I had no idea about HTML, and I was able to build a web site without any help, just following the tutorials. Of course that in the mean time I have learned a lot of things, but, as for the first time, I was able to build a web site by myself.

How to build a website without spending money? If you have opted for other solutions or you allready have your accounts opened in some other places, you have a bunch of paid options, from which I am going to mention only Dreamweaver and SiteBuildIt.

SiteBuidIt offers you and a lot of other alternatives, like affiliate courses, tools, software, even becoming their own affiliate for all their products.

As for free options, one is NVU with his free editor WYSIWYG (what you see is what you get), which can help you to build a web site for free, with all the support. They have no templates, but you can find templates for free at http://www.oswd.org.

Another free WYSIWYG tool, quite similar with NVU is Ewen Chia's My Free Website Builder. Actually, it is quite similar with NVU, the difference is that Ewen Chia is offering you some magnificent videos explaining you how to use My Free Web Site Builder and he gives you practically a course of CSS editor very simple to understand and to apply. More than that, you have more than 100 ready made templates which you may use to build your site.

This is how to build a website without spending money.

You must understand that your website represents you and the products and services that you promote. Not every website has been designed to sell something. But it's clear that every website, every web page even, has a well defined purpose and must inspire a specific action in visitors.

The problem is not only how to build a website without spending money.

Before starting to build your website you must decide which will be your purpose. If you intend to sell a product you must present that product in a good light, you must invite the visitors to subscribe to your mailing list, you must answer all the potential questions about that product, you must give clear details regarding the price, shipping, refunds, etc.

The same if you intend to sell a service, you must present the service in a good light, you must invite the visitors to subscribe to your mailing list, you must answer all the potential questions about that service, you must give clear details regarding the price, shipping, refunds, etc.

If your purpose is to build a content based website, you must deliver high quality information. In the mean time you must try to deliver the content attractively, you must invite the visitors to subscribe to your mailing list, you must establish yourself a reputation for providing good content, you must promote affiliate links and products and services of your own related to that content, etc.

There is on more type of websites designed to facilitate interaction between members, like Myspace, Friendfinder, but I do not advise you to start your business online with such thing, unless you have a solid background in IT.

As you can see, there is far more beyond how to build a website without spending money.

No matter which option you choose, you even can choose a combination of two or more alternatives, the problem is that you must make your intention clear from the first sight.

There are large websites that have many different activities separated into different sections. It's not thesize that matters, it is the message that you deliver ans the response you get from your visitors.

Every page of your website must communicate something, must standby by itself, must represent something specific.

Can a customer tell from the first sight what is the message of your page? Design your pages thinking to your customers. Make them learn easy about you and your business. Your main weapon in determining costumers to take action is the headline. Use headlines to engage your visitor in a conversation.

Focus on your content. Find the way to communicate with your visitors ant transform them in potential clients. Think what you would tell them if you were meeting them in person for the first time and put it on a paper. Be spontaneous, be natural, just explain with your words what is the purpose of that page.

You must have a page in which you should tell few things about yourself, show them that you are someone that they would like to work with and create an atmosphere of friendship and trust. Don't limit yourself at your marital status and city of origin, share your personal and professional interests and achievements, tell them what is your purpose in this site and what you expect from them.

When you present a product or a service, don't exagerate with product images, rely more on text information. Think what might be the questions and concerns of the visitors and try to answer to them. Being repetitive is not a problem, more information is better than less.

When you get a suggestion or a question via email or phone from one of your visitors, go find the information and add it in appropriate sections of the website. Your website must represent you in your absence.

There is more about how to build a website without spending money.

You must not forget about the navigation. you have several alternatives for navigation on a website. Usually you can see a navigation list on the left or on the right side of the website. You will also see some sites with a horizontal navigation bar across the top of their site. Whatever choice you make, choose just one, websites with navigation in more than one spot can be confusing for users. The best way to decide how to organize your website, is to go at Goolge Search and to explore few websites of your competitors, especially those from the first page. Take note of what you like and what you don't like about how they have set up their websites, and figure out yours.

There is one thing more which I would like to show you, because I see that almost nobody does that, and for whom is not familiar with the HTML script, as I was, it is hard even to find out about.

Every web site and every blog must contain in the HTML source code some so called "meta tags". These meta tags doesn't appear in the normal view of a web site page, but when the search engines "spiders" come to see your web site, it is the first thing which they are seeing, and by having them in their place, it increase very much your rank page. It took me some time untill I discovered that, because nobody speaks too much about these meta tags.

These meta tags should look like that:

meta content="your name here" name="author"

meta name="subject" content="your page's content"

meta content="the page's description, no more than 25 words or 255 characters" name="description"

meta content="your page's keywords" name="keywords"

meta content="General" name="rating"

meta content="All" name="robots"

meta content="English" name="language"

meta name="revisit-after" content="14 days"

"General" means that you have no adult content in your site, "All" is for all type of robots, "spiders", and "14 days" means that you are saying to the robots that you will refresh the content of your site every 14 days. You may change to 7, to 30, the way you want. You must put in front of every word meta the angular paranthesis < and when you close the phrase, after quotes you must add a forward dash and the reverse angular pharantesis, like this />. I can not put them directly because it won't appear here, you can not see them, if they are in meta tags form. There is a way to do it, but I don't know how, (I still have a lot of things to learn).

Place these meta tags on the very top of your source code. It doesn't really matter where you place them, considering that they are not executable HTML commands, but being on top would make it easier for you to know where to find them when you need them, and you can also be sure that the search engine spiders will read them before anything else. It is important to know that the search engine spiders will read them before anything else.

I am sure that if you are not familiar with all these new terms of the internet marketing, you are already confused with such things. If you sign up for my news letter, the first thing that I will give you (free, of course) is an Internet Marketing Dictionary. This will help you to understand a lot of things.

One more trick to help you create the "hot links" (those links which you are clicking and you see that a the page you are looking for is opening in another window), in case you don't have in the web buider that you are using (that mark with a chain), is to go in the Google Search and to type in http://www.fckeditor.net/demo. This is a free online HTML editor who can transform you instantly any word you want in the hot link of the url you want, and then all you have to do is to copy the HTML script and to paste it in your page.

There are a lot of things to learn about how to create a website. You must start, and then slowly you will achieve and experience. My first website sucked, but I didn't gave up.

This is how to build a website without spending money.

If you didn't signed up for my newsletter and for your free gift on the previous pages, you may do it now. If you did it, you don't have to do it again. Let's go and see how to create an opt-in form on a website.